Book Our Truck Bring a legendary chill to the Sarasota streets with the Rita’s Italian Ice food trailer. Serving up their …
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Featured HomeLocal interestOn the waterRegional EventsSeasonal Residents
Smooth Sailing: Empowering Sarasota’s Youth
Operating out of the scenic City Island in Sarasota, the Sarasota Youth Sailing (SYS) is more than just a sports club—it is …
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Featured HomeLocal interestSeasonal Residents
Resurrecting the Ride: How Jake Jones Transforms Sun-Soaked Surfboards into Fine Art
In the coastal city of Naples, Florida, the intersection of surf culture and fine art finds its most vibrant expression in the …
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Florida Outdoors Teams Up with the Rita’s Italian Ice Location on Sarasota’s Clark Road to Bring Exciting Youth Outdoor Experiences to Sarasota …
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Featured HomeFishing ReportLocal interestOn the water
New FWC Rules Ban International Sales of Endangered Species
Following the fallout from a high-profile manta ray export that made international headlines, the Florida Fish and Wildlife Conservation Commission (FWC) has …
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Beneath the surface of Tampa Bay are doing something scientists once feared impossible: they are winning. After a tumultuous decade of “two …
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The Legend of Fred the Tree: How an “Outlaw” Pine Became a Florida Keys Icon
In a land defined by shifting tides, turquoise waters, and swaying palms, one of the most famous residents of the Florida Keys …
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Florida’s recreational anglers are celebrating a significant victory as the Florida Fish and Wildlife Conservation Commission (FWC) officially announced a major expansion …
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Featured HomeLocal interestOn the water
Tropical Treats: A Deep Dive into Sarasota’s Famous “Fruit Float”
by Ashley OSheaby Ashley OSheaThe newly reopened Midnight Pass has quickly reclaimed its title as a boater’s paradise in Sarasota, and with its return comes a …
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This Southwest Florida fishing report covers the current conditions for early May 2026. With water temperatures stabilizing in the high 70s to …
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Featured HomeLocal interestOn The LandOn the water
Gator Bites and Cold Pints: A Guide to Southwest Florida’s Best “River Rat” Sanctuaries
From the hidden bends of the Alafia to the sun-drenched banks of the Myakka, Southwest Florida’s riverside dining scene is a masterclass …
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Home from college? Don’t spend your summer in an office!
by Hanah Asterby Hanah AsterReturning home for the summer after a long semester of exams and dorm life doesn’t mean you have to be stuck behind …
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Featured HomeLocal interestRegional Events
Coastal Charm & Meaningful Moments: A Mom’s Favorite SWFL Mother’s Day Escapes
Listen, we love the handmade cards and the questionable “breakfast in bed” as much as the next mom, but if you really …
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Featured HomeLocal interestSeasonal Residents
The Evolution of the Gulf Coast: How Our Changing Tourism Landscape is Shaping The Future
Southwest Florida has always been a magnet for those seeking sun, sand, and a slower pace of life. However, as we move …